Pensmore Launches
PRESS RELEASE
“Pensmore Software announces IntuitivePay, a fully integrated credit card interface to the QuickBooks Point of Sale market.”
Charlotte, NC (June 5, 2014) - The twin hassles of payment processing and accounting reconciliation represent the biggest sore spots for small to medium sized businesses (SMBs). Both have just become much easier with the release of Pensmore Software’s new IntuitivePay™ for QuickBooks and QuickBooks Point of Sale.
Most customers have an expectation that all forms of payment are equal. As a result, SMBs are forced to find software that efficiently handles credit cards alongside other forms of payment processing. At the same time, business owners want something that can offer the best back office integration, the greatest flexibility and the lowest operating costs. Recently, that search has been complicated by the expansion of online e-payments and mobile credit card payments. Many industry analysts have pointed out that if SMBs could design the software they needed, the credit card processing and accounting market would look very different. Today, that became a reality.
Pensmore Software, known for their integrated QuickBooks POS payment interface with point-to-point encryption and bookkeeping reconciliation software, has crowdsourced a truly innovative solution, designed specifically to answer client requests. Jeff White, founder and CEO of Pensmore explained, “We here at Pensmore built our new IntuitivePay™ application based on the feedback we received from our incredible dealer partners and our merchants. Their voices have been heard and thanks to them, we now offer the best integrated payment application in QuickBooks and QuickBooks Point of Sale market.”
White learned about the challenges of scaling up and reducing overhead as the owner of a CRM firm specializing in SaaS and On Premise deployment for QuickBooks customers. White discovered that the market for QuickBooks & QuickBooks Point of Sales payment processing software was dominated by Intuit’s Merchant Services. He decided that SMBs needed more choices. After partnering with Mercury Payment Systems, White lead his new company to turn the market on its head and offer “dealer centric” software solutions. IntuitivePay™ is the culmination of those efforts.
Over the past three years, Pensmore Software has been developing best of breed integrated payment solutions for SMBs that rely on QuickBooks and QuickBooks Point of Sale. This year, CPA Practice Advisor nominated Pensmore for the 2014 Tax & Accounting Technology Innovation Awards due to the software company’s unparalleled advances in integration, security and service. With the introduction of IntuitivePay™ applications, Pensmore has taken on the market leadership position for fully integrated payment processing solutions.
About Pensmore
Founded in October 2011, Pensmore Software offers best of breed integrated payment solutions to the small to medium sized business that utilizes QuickBooks and QuickBooks Point of Sale products. Recently listed as 2014 Innovation Award Nominee by CPA Practice Advisor, Pensmore remains the industry leader in fully integrated payment applications for Intuit applications. Pensmore Software is headquartered in Charlotte, NC and has offices in Denver, CO and Durango, CO.