The Neat Company, a recognized leader in expense tracking and bookkeeping automation solutions for small businesses, announced the launch of its new partner program for accountants and bookkeepers who are using Neat to increase the speed and accuracy of bookkeeping tasks. The Neat-Freak Partner Program is now available and open to all accounting and bookkeeping firms. It is designed to enable collaboration among accountants and bookkeepers and their clients while also providing incentives.
“When we designed our program, we wanted it to help our accountant and bookkeeper customers improve efficiency and grow their businesses by offering incentives and support,” said Kevin Miller, Chief Marketing Officer, The Neat Company. “We offer aggressive revenue sharing and unique opportunities for our partners to gain access to Neat’s customer base of over 2 million users—and we have designed this program to be fun, unique, and profitable for our partners.”
The reconstituted program offers two distinct partner plans. The “Neat-Freak Pro Silver” program is a commission-based referral plan that is similar to Neat’s past partner programs. The partner benefits of the Neat-Freak Pro Silver plan include:
- Traditional referral business model with 10% commission on referrals
- 1-year free instance of Neat
- Basic listing in Neat’s “Find an Accountant” directory
- Dedicated account management and priority support
- Access to online resource center (training & sales materials)
- Certification badge
The second program is the “Neat-Freak Pro Gold” program. This plan is a reseller-based program that includes many of the benefits of the Silver plan as well as these additional benefits:
- Traditional wholesale billing model
- Optional client referral model
- Up to 40% margin on Neat software
- Ability to sign up clients directly in app or through self-service portal
- Free instance of Neat for life (while Neat Partner Program is in effect)Dedicated Account Manager & Priority Accountant Support
- Premium Listing in Neat.com’s “Find an Accountant” directory
- Feature in Neat newsletter (100,000+ distribution)
- Entrance in Monthly/Annual sales contests
- Access to online resource center (training & sales materials)
- Invitation to annual partner recognition event in Philadelphia
- Certification Badge
Neat-Freak partners will also be able to take advantage of ongoing, dedicated support for the duration of their participation in the Neat-Freak program. Regardless of whether a Neat-Freak partner has joined the program one day ago or one year ago, Neat-Freak partners will have ongoing direct access to a dedicated support team stationed at Neat headquarters in Philadelphia.
Neat Freak partners can further benefit from Neat’s new wholesale billing feature. Wholesale billing is an enhanced partner portal where accountants and bookkeepers can manage payments for their clients’ Neat accounts through the Neat web application. It was developed to provide accountants and bookkeepers an easier way to manage billing for their clients.
“We developed the latest partner programs by speaking with hundreds of Neat customers and partners,” said Stephanie Mozzillo, Director of Channel Marketing, The Neat Company. “The feedback and input we received from conversations we’ve had with our partners over the course of the last year has helped us develop a program specifically for Neat-using accountants and bookkeepers serving small business clients.”
Since 2002, Neat has been working with and enabling accountants to manage clients’ work more efficiently with its scanner and software solutions. In 2016, Neat exited the hardware business and has since focused exclusively on its SaaS software for small businesses and those who support small businesses. As part of its growth strategy, Neat is focusing significant resources on the development and expansion of its existing accounting and bookkeeping channel.
“Enhancement of our channel program is priority one for Neat right now,” Kevin Miller said of the program. “We have a solution that is mutually beneficial to both accounting and bookkeeping firms and their clients. Furthermore, we see a trend of cloud adoption by both consumers and providers of accounting and bookkeeping services. Features such as collaboration, accounting integrations, and mobile expense capture are defined expectations of small businesses. Instead of implementing multiple SaaS applications, business users can choose to leverage Neat as an all-in-one solution for their small business needs.”
Neat will be officially kicking off and promoting the new partner program at the upcoming Scaling New Heights show, June 18-20, in Atlanta GA. Accounting and bookkeeping firms may sign up for the program through the Neat website at www.neat.com/partner-signup . Once enrolled, partners can go through a series of training sessions and are assigned to a dedicated account manager.