snh 2018
Facebook is more than just sharing what you ate for dinner or pictures of your children. If used properly, you can leverage Facebook to dramatically increase your business. The growth strategy I use for my business with Facebook groups allows me to effectively find the right clients. I am excited to share my success with you, June 19th at Scaling New Heights 2018. Last year was my first year teaching at Scaling New Heights, and it was such a success I’ve decided to come back!
This year we will have two classes on Tuesday, June 19th. The first session is more for beginners, and the next session is great for businesses who have a group but are not sure how to get results.
- Session 1: Facebook Groups for Business: The Ultimate Beginner's Guide at 8 am
- Session 2: Facebook Marketing: Get Results without Spending Money at 5:20 pm.
Facebook is a powerful social media tool that many people only use to share personal information with family and close friends. When I first started using Facebook, I had a personal account and a second account for business. It became so confusing! I decided to merge these into one account, and my friend's list grew to 200. If this sounds like you, but you want to leverage social media to grow your business, get ready to make a big change. You are missing a huge opportunity to target a specific audience (your potential clients) and engage with a group.
When my business hit a plateau in 2014, I had to make a change. To get over the hump, I started leveraging Facebook groups and engaging with others. It took time to build trust, but the result was way better than I could have imagined. My revenue has grown by more than double over the last few years!
Don’t worry. You don’t have to spend all day on Facebook trying to find leads. I use my time efficiently by spending time moderating, contributing and sharing in Facebook groups. Your time is valuable, and you can get great results by being efficient and having a good marketing system in place. I will share with you how to build an audience on Facebook and how to attract the right customers.
Facebook also allows me to have a way to connect with my friends from SNH throughout the year instead of just at the annual conferences. The relationships I have built with professionals in the industry are front of mind when a project comes across my desk that is a niche of one of my connections. I have now built a network of collaborative referral partners that I can call on whenever I need support.
Over the years, I’ve learned Facebook Etiquette by trial and error. I have learned how adjust my image on Facebook to be more positive which results in attracting positive Facebook friends. I overcame the fear of adding Facebook friends and quickly learned how to vet “friends” so I am connecting with the right clients. You never know who is a potential client, but you can segment your friends into groups to market to them effectively. You have to connect with people and be willing to share. Today my friend list is over 1200. Attending these sessions at SNH will save you years of mistakes and time.
I would love to connect with you. I invite you to friend me on Facebook. Search “Carrie Hogan Kahn.” Reach out and let me know what you would like to take away if you are planning to attend my session.
Don’t forget to register to save your space. Sign up for Carrie Kahn's SNH class Session 1: The Ultimate Beginner's Guide at 8 am and/or Session 2: Facebook Marketing: Get Results without Spending Money at 5:20 pm and we can meet in real life (IRL). Once you complete these sessions, you will have fresh ideas to grow your Facebook Group and ideas to help you leverage groups to grow your business.