PROADVISOR NEWS
It's not too late, you can still 'apply' for the 2025 ProAdvisor Awards. See below.
ProAdvisor Level 2 Certification Virtual Conference
Intuit is offering a virtual conference designed to prepare you for the QuickBooks Online Certification Level 2 exam. This program builds on Level 1 Certification and will up your product knowledge. Presenters include ProAdvisor Training Leader Jaclyn Anku, Carla Caldwell, Astrid Daniela Galvez, Terrell A Turner and Brittany Brown.

By becoming Level 2 Certified, you’ll earn 200 additional ProAdvisor points, unlock a new badge for your Find-A-Pro profile, and stand out to both clients and employers. Plus - the conference is free and you can earn up to 9.5 CPE credits.

Register Here for the Level 2 ProAdvisor Certification VCon
ProAdvisor Recertification Headed Our Way
Intuit will kick off the annual ProAdvisor Recertification on Monday, April 28, 2025.
We’ve not yet been advised as to the availability of Recertification courses/examinations for the new Level 1 and Level 2 certifications, or matters regarding Recertification methodology/examination.
Insightful Accountant will publish more information about the Recertification 2025 process as soon as it's available.

We're Looking for a Few Tremendous ProAdvisors
Let me remind you that Insightful Accountant is still looking for the Top 100 ProAdvisors from the U.S., the Top 25 Up-n-Coming ProAdvisors, and the Top 50 International ProAdvisors from around the globe will be recognized for 2025.

We are also looking for those unique individuals who can be recognized as the ProAdvisor of the Year, the International ProAdvisor of the Year, the Up-n-coming ProAdvisor of the Year , and the various categorical ProAdvisor award recipients (QuickBooks Online, Appology, Educator, etc. to name just a few).

ProAdvisors can continue to 'apply' for the 2025 ProAdvisor Awards (U.S. or International) through February 11, 2025.
All applications must be completed by February 11th.
To Apply, select the appropriate Application below.
There are two different Application forms, one for U.S. ProAdvisors, and one for International ProAdvisors (all ProAdvisors without a U.S. residence).

U.S. ProAdvisors APPLY HERE.

International ProAdvisors APPLY HERE.
All Applicants, U.S. or International must complete their applications by 11:59:59 PM (Pacific time) on February 11, 2025.
Sponsorship
Special thanks to our sponsors without whom these awards would not be possible.

About the Insightful Accountant ProAdvisor Awards
The Insightful Accountant ProAdvisor Awards Program recognizes the best ProAdvisors worldwide. For 2025 Insightful Accountant will offer the U.S. ProAdvisor Awards, ultimately recognizing the ProAdvisor of the Year, the Up-n-Coming ProAdvisor Awards, ultimately recognizing the Up-n-coming ProAdvisor of the Year, and the International ProAdvisor Awards, ultimately recognizing the International ProAdvisor of the Year. Various ProAdvisor Categorical awards are also recognized during the process.
Applicants for these prestigious programs are ranked based on their performance across various categories, measuring everything from knowledge to utilizing the best tools & partner apps that contribute to solid practice growth.
Since their inception, Insightful Accountant has served as the awarding entity and administrator for these awards. Intuit QuickBooks and the QuickBooks ProAdvisor Program have participated in a sponsoring advisor capacity.
About Insightful Accountant
Insightful Accountant is an independent news and information source written specifically for the small business advisor who needs to stay current on the latest news and offerings in accounting technology, including updates from Intuit and the hundreds of add-on products for QuickBooks serving the small business ecosystem.
With information and insight specifically written to help advisors better serve their clients while building their firm, Insightful Accountant is unlike any other news source serving this space. In addition, the people driving Insightful Accountant bring their unique skills and perspectives to the news site.
Disclosures:
Some content presented herein has been adapted, in part, from concepts elaborated in Servant Leadership in Action by Ken Blanchard and Renee Broadwell with John C. Maxell, published by Berrett-Koehler, Publishers. Also Servant Leader: Transforming Your Heart, Head, Hands and Habits by Ken Blanchard and Phil Hodges, published by Thomas Nelson. And, Trusted Servant Leadership - A New Kind of Leader for a New Kind of World by Christopher P. Meade, Ph.D., published by Leadership Alive, Inc.