Accountex USA
One of Dave Kerpen's favorite quotes is, "Listen first and never stop listening." Over the course of his successfully diverse career, the quote has served Kerpen well. Today, the entrepreneur, author and reality television personality (he appeared as a contestant in the Fox Network's "Paradise Hotel") heads up Likeable Media with his wife, Caroline Kerpen).
The New York City-based social media marketing firm uses social insights to develop and promote digital branded content that generates business results. Kerpen also is author of the New York Times bestseller, "Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)."
His insights also can be found in Forbes, Inc magazine, Mashable, The Huffington Post, among others.
Here are his thoughts on the Accountex USA conference and why you should attend:
What is the topic you're speaking on at Accountex?
I'm speaking on how to be a likeable accountant by using social media and other best business practices based on my bestselling books.
Why this topic?
Being likeable in business is remarkably effective as well as fun.
Other than your session, what would you consider to be another "must attend" session?
Geni Whitehouse's session (Owning Your Brand, Wednesday, Nov. 16) looks awesome. And yes, I know I'm a nerd.
What are the top three technologies that you believe have transformed your business?
Social media and, of course, our own Likeable Hub technology. It's build my two businesses. Also, our CRM, Salesforce and marketing automation software, Hubspot.
What should attendees be looking for on the exhibit hall (answer if you can).
Look for great prizes and food.
Accountex USA, the only independent accounting technology conference and expo in the United States, leads the way for an inclusive approach to education on latest trends and technologies. The annual event will be held at the Mirage Resort and Casino in Las Vegas, Nov. 15-18.
For registration information, click here.