QB Talks April 20 - Creating a Profitable Firm

Want more profit? Your friends will tell you if you are too cheap! 

We sell short (literally) and end up breaking financially even TOO OFTEN. This is because we spend so much time trying to help our clients succeed. Supporting your clients to success is time and energy draining. Adding enough financial capacity to your pricing engagement will allow success for both parties.

Let’s normalize profit for accounting professionals! I also have to raise my hand because I am guilty of pricing too low. One of my favorite tips for pricing is to hop on a call with an accounting buddy and talk through my client engagement, including pricing.

Incorrect pricing can create this cart-and-horse scenario where you need more clients to be profitable, yet you can’t afford more payroll until you have the new clients. Unfortunately, this is a common problem in our accounting industry, so what is the solution?

In this webinar, we will look at how you can create a more profitable firm by pricing your time and services correctly. Pricing your services for new prospects is essential, but changing the pricing of those grandfathered in can change the opportunities you have moving forward. Though it may feel intimidating, you can keep those current clients without hindering your growth with the right negotiation tactics and pricing. We will discover the best ways to overcome those oppositional conversations with new and existing clients and give you the tools you need to reach the next level in your firm.

Learning Objectives

* Different types of services you can offer

* Setting pricing for growth

* Negotiating new pricing for existing clients

* Utilizing integrations to help create normalized pricing

*This presentation will be be recorded and distributed, along with any handouts, after the event.